Crowdsourcing: An Entrepreneurs Best Friend
Author: Farhana Rahman
The dictionary definition of ‘crowdsource’ is to outsource work to an unspecified group of people, typically by making an appeal to the general public on the Internet.
This is a common practice amongst entrepreneurs of any level, because sometimes they simply don’t have the time to complete tasks, or aren’t capable of completing tasks on their own.
First-time entrepreneurs can easily make their loads lighter with the help of a crowd! From coming up with catchy names or slogans for your new venture, to the creation of logos or compilation and editing of videos- the possibilities of what can be achieved through crowdsourcing are endless.
According to Astrophysicist Chris Lintott, there are three surprise perks that he noticed came along with his projects: 1) Crowdsourcing led to serendipitous discovery. 2) Crowdsourcing led to impromptu collaboration amongst strangers. 3) Crowdsourcing kept people engaged with the project.
But think about it, there are just so many other perks to it! Through crowdsourcing, there is a huge pool of talent working on the side of the entrepreneur- and in record time! Plus, there costs get cut dramatically because large projects get broken down into much smaller groups- and because of that you can make sure that only the cream-of-the-crop tackles your tasks.
Have you ever crowdsourced? What are your thoughts on it?
